If you’d like us to give you a call, leave your details here, or feel free to contact us using the details below.

If you’d like us to give you a call, leave your details here, or feel free to contact us using the details below.

Level 2, 18 Customs St East, Auckland, New Zealand

+64 9 379 8920

  Ben Parsons

Ben Parsons

Managing Director

If you’d like a quote fill out the following form, or feel free to contact us using the details below.

If you’d like a quote, fill out the form to the left, or feel free to contact us using the details below.

Level 2, 18 Customs St East, Auckland, New Zealand

+64 9 379 8920

  Ben Parsons

Ben Parsons

Managing Director

Customer and community engagement specialists

We believe the more you listen to and understand your customers and communities, and work alongside them to co-create solutions that work, the more your business will succeed.

We help our clients build powerful connections with their customers in order to make better business decisions.

Buzz Channel is New Zealand’s leading customer research and community engagement consultancy. By combining specialist research expertise with world class technology, we provide complete solutions to help you engage with and understand your customers in a way that informs and directs business success.

We love to see companies and organisations we work with succeed, helping to inspire loyalty for your products and services, and to do your best work. By bringing you closer to your customers and knowing what’s important to them, we’ll help you get there.

Our team

Ben Parsons

Ben Parsons

Managing director

Linkedin profile

I help my clients make better decisions by harnessing the views of their communities and customers through research and community engagement. With over 15 years’ experience I have been described by clients as having the technical ability & know how to get the job done, but also the emotional intelligence to make the process enjoyable. Nothing makes me prouder (and happier) than when our clients succeed because of work my team has done to help their business.

Prue Street

Prue Street

Business manager

Linkedin profile

I’m a problem solver and a creator who loves being around people, communicating with them and coming up with new ways to grow and develop business ideas. I love being part of Buzz Channel’s work with businesses and communities, to understand what people really think and bringing our clients and their customers together to create something better.

Alyssa Lee

Alyssa Lee

Research manager

Linkedin profile

By asking the right questions and delving deeper, my focus is on getting rich customer feedback and uncovering the story behind the quotes and the numbers. I have a strong analytical side, but it’s the combination of studying people, what they think what drives them and quantitative analysis that I love. Working together as a team I enjoy drawing on our combined skill sets to deliver projects that help clients move forward and achieve their goals.

Owen Mayall

Owen Mayall

Research analyst

Linkedin profile

Drawing on over 20 years’ experience in research, I run Buzz Channel’s analysis. Working with the raw data, I find patterns, see what might be missing, and what stands out. Using a range of analytical techniques, I identify themes, groups and segments and pull out the pertinent findings. What I enjoy most is when you find an insight in the data, which our client acts on, and you see the benefits they reap.

Grace Meikle

Grace Meikle

Research executive

Linkedin profile

I manage all survey design, scripting, and delivery at Buzz, as well as overseeing our ongoing customer experience programmes. Combining research and the technical side of things is where I excel, so finding out new things, creating systems, and keeping things on track comes naturally to me. While studying, research and project management were my favourite topics. I love working with a variety of clients, managing projects, and ensuring that they’re delivered to a consistently high standard.

Stephen Nicholls

Stephen Nicholls

Operations manager

Linkedin profile

I am the go-to person for clients needing assistance on a day-to-day basis at Buzz. I ensure everything is running smoothly, managing projects and maintaining client relationships. My background in design brings an eye for detail and a strength for communicating ideas effectively. I also manage our research panel, buzzthepeople, and its growing social media channels.

Carl Southgate

Carl Southgate

Senior developer

Linkedin profile

I’m responsible for the development, continued enhancement and optimisation of Buzz’s technology tools. For me, it’s all about the detail, and figuring out the most efficient way to code our systems and provide seamless solutions. Technology moves quickly, a lot of my time is spent making sure I have expertise on these latest developments.

Nikki Kilgallon

Nikki Kilgallon

Office manager

Linkedin profile

I manage the Buzz accounts and make sure the office is running smoothly. I also carry out some of the administration for our online panel buzzthepeople like sending out vouchers and paying out prize money. Keeping things orderly and well managed is a key part of my job, and one I enjoy.

Our values

Giving back is a subject close to our hearts. We support hundreds of New Zealand charities, schools and sports clubs through our buzzthepeople fundraising programme. Since 2004 we’ve had the pleasure of giving away over $300,000, and each of our foundation charities has received over $20,000.

We also regularly make donations to good causes like Red Cross and Habitat for Humanity on behalf of our panel members. Find out more about how we can work together to raise money for your school, group or club here.

Our network

We work in close partnership with the following businesses and organisations to bring a depth of expertise and services to our customers.

We’re founding members of international research network Digital Insight Network, who share international best practice in digital and agile insight solutions.

Through our sister company we offer specialist Customer Engagement Management tools and expertise.

We’re committed to promoting and improving the practice of public participation and community engagement.

Proud members of Research Association NZ, a community of providers and users of research and insights.

Thanks for reading all about us, we’d love to hear more about you